CAREERS SERVICE
Choosing to study natural health isn’t just a passion—it’s a pathway into a dynamic, growing industry with real career potential.
A Booming Industry: The complementary medicine sector is thriving, with the Australian retail market alone generating $6.2 billion in 2024. Globally, the industry is projected to reach an impressive $148 billion by 2027, doubling between 2020 and 2029. As more people seek holistic and preventive approaches to wellness, this field continues to expand—creating strong demand for qualified practitioners.
Rising Demand for Services: More than 80% of Australians live with at least one long-term health condition, and natural health plays a key role in their wellbeing. Over 75% of Australian households use complementary medicine each year, and more than one in three people consult a natural health practitioner annually. With Australia’s population aging, the middle class growing, and cultural diversity increasing, demand for natural therapies and personalized care is only expected to grow.
Flexible and Fulfilling Career Options: Natural medicine practitioners enjoy a hands-on, people-focused career. On average, practitioners spend about 80% of their time in direct clinical work, supporting clients' wellbeing, with other roles including content creation, research, natural health company roles, clinic owners/managers, educators or presenters. About three-quarters of clinicians spend at least some time working independently, with just under a quarter choosing to run fully solo practices. Whether you’re looking for autonomy, a sense of purpose, or the chance to make a meaningful impact, a career in natural health can deliver.
Strong Income Potential & Career Support: Practitioners of natural health typically work an average of 3.7 days per week, earning an average between $85– $100 per hour depending on their field of expertise. This blend of flexibility and solid earning potential makes natural health an appealing career choice for many. At Endeavour, our courses prepare you to practice in the real world, and we help bridge the gap between study and professional practice by offering career counselling and support services in your final semester and a supportive alumni program—so you're prepared to launch and develop your career with confidence. Endeavour’s courses are recognised by professional associations and registration bodies, allowing our graduates to enter their chosen profession with professional recognition and standing.