Endeavour’s brand has had a refresh!

Written by Endeavour College of Natural Health | 16 September, 2019

Over the past few months Endeavour College has been working with branding agency September Design Studio in developing and refreshing our brand – bringing it to the present day and beyond. The brand refresh primarily focussed on updating the logo, typography, photography style and colour palette.

The logo

While not straying too far from the original logo, we have simplified the design to make it more modern and versatile.

September Design Studio notes, “The Endeavour compass represents the idea of navigating through natural health but also finding your purpose, your truth. Exploring new frontiers through research. The mandala like shape and symmetry of the symbol denote balance and a holistic approach.

It reflects Endeavour as leaders in natural health education and research, producing the experts that keep the world well. A passion for purpose. The symbol acts as a seal or crest that is a trusted mark of quality, that cannot be replicated or forged. It feels established and authentic.”

Photography style

In regards to the photography, a lifestyle brand look was referenced. An approach that speaks to a sense of well-being, captures the essence of the wellness revolution and celebrates a holistic way of life.

It embodies authenticity, empathy and humanity. A duality of people and nature, age-old wisdom meets new progressive thinking. The natural world meets the scientific in a sensitive rather than clinical manner.

A new name for our clinics

Our much-loved on-site student clinics have also been given a refresh. We are moving from Wellnation Clinics to Endeavour Wellness Clinic in order to align the clinics with the college. There will still be the same great service and affordable treatments, just a new name. We look forward to welcoming you at an Endeavour Wellness Clinic soon!

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Endeavour College of Natural Health

Endeavour College of Natural Health is Australia's largest Higher Education provider of natural medicine courses.

The College is known as the centre of excellence for natural medicine and is respected for its internationally recognised academic teams and high calibre graduates. Endeavour offers Bachelor of Health Science degrees in Naturopathy, Nutritional and Dietetic Medicine, Acupuncture Therapies and Chinese Medicine, Undergraduate Certificates, a Diploma of Health Science and massage courses.

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